Central Point

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Central Point is a Polish PCB manufacturer offering a good product and quick turnaround. Our branding task was to uncover its identity and create a coherent system in which strategy and visual identity work together. We developed the strategy and designed the logo, visual identity, website and promotional catalogues.

Typography

Mulish

Color Scheme

Central Point is one of those projects through which we discover that an entire industry exists. A Polish manufacturer of printed circuit boards used in all kinds of electronics, in Poland and abroad. The company’s strength lies in local production and fast, predictable deliveries, regardless of geopolitical conditions affecting transport between Europe and China.

The owner had been working with another agency but, as he put it, “I don’t know whether their designs are right, because nobody talks to me.” We really enjoy branding work with people like that. They see the point of a strategic approach, and the work on identity and language actually gets put into practice. The creative designs are just one part of bringing it all to life.

Check out our other projects

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How can we help you?

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