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Wille Chorowice is a premium housing development. Our task was to create an identity for buyers able to spend several million złoty on a home. We designed the logo and prepared guidelines for the website and advertising.
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“Building a premium image” comes up often in our branding conversations, but not everyone takes it as seriously as Merari did with Wille Chorowice. A premium image should belong to a premium product, after all. It shouldn’t be marketing sleight of hand, artificially inflating the value of something mid-range. Wille Chorowice is premium. And not just on paper.
Every road, even the longest, begins with the first step. Since you are reading this text, it means that you have already completed it. It's time for the second one - see our portfolio and/or contact us :)